Lumo AI Agency vs Disruptive Advertising
An honest, side-by-side comparison of both agencies — services, AI capabilities, pricing, and who each one is best suited for. No spin.
Quick Summary
Disruptive Advertising is a well-regarded US paid media agency specialising in Google Ads, Meta Ads, and paid search management. Lumo AI Agency covers paid media as one component of a broader AI-native growth stack — adding GEO, Voice AI, automations, and LLM development that Disruptive doesn't offer. If paid media is your exclusive focus and you want a large dedicated PPC team, Disruptive is a strong choice. If you need paid media integrated with AI-powered SEO, automations, and AI development, Lumo is the better partner.
Side by Side
Feature Comparison
| Feature | Lumo AI Agency | Disruptive Advertising |
|---|---|---|
| AI-First Approach | ✅ AI across all services | ⚠️ AI bidding tools in PPC |
| GEO / AI Search Optimisation | ✅ Dedicated GEO service | ❌ Not offered |
| Voice AI Agents | ✅ Custom AI phone agents | ❌ Not offered |
| Custom AI Automations | ✅ Full automation builds | ❌ Not offered |
| LLM / AI Development | ✅ Custom AI apps & pipelines | ❌ Not offered |
| Google Ads | ✅ AI bidding + full funnel | ✅ Core strength |
| Meta Ads | ✅ Creative testing framework | ✅ Core strength |
| LinkedIn Ads | ✅ B2B pipeline focus | ✅ Managed |
| TikTok Ads | ✅ UGC creative + targeting | ✅ Managed |
| SEO Services | ✅ AI-powered + GEO | ⚠️ Not a primary service |
| CRO Services | ✅ A/B testing + funnel analysis | ✅ CRO available |
| Transparent Pricing | ✅ Published on website | ⚠️ Quote-based |
Making the Right Choice
Which Agency Is Right for You?
Choose Lumo AI Agency if…
- ✓You want paid media integrated with AI-powered SEO, GEO, and automation — not standalone PPC management.
- ✓You need AI-native services (Voice AI, automations, LLM development) alongside your paid media strategy.
- ✓You want organic and paid channels managed cohesively by one partner rather than siloed agencies.
- ✓You need e-commerce, SaaS, or B2B specialist knowledge across multiple channels — not just paid search.
- ✓You value transparent pricing and month-to-month flexibility.
Consider Disruptive Advertising if…
- →Your entire marketing budget is allocated to paid media and you want a dedicated PPC-specialist team.
- →You already have strong SEO and only need help with Google and Meta Ads specifically.
- →You prefer a paid media agency with a very large team exclusively focused on PPC optimisation.
- →You want access to Disruptive's proprietary analytics dashboards and enterprise reporting tools.
Common Questions
Frequently Asked Questions About Lumo vs Disruptive Advertising
Lumo is a full-service AI-powered growth agency — paid media is one of 19 services we offer. We manage Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and YouTube Ads as part of integrated strategies that include SEO, GEO, and AI automation. Clients who want dedicated PPC-only management from a specialist team may prefer Disruptive's singular focus.
Both agencies use AI-powered bidding and conversion tracking. Lumo's differentiation is in cross-channel integration — we connect paid media performance data to SEO, CRO, and automation in ways that siloed PPC agencies can't. Lumo also optimises landing pages and conversion funnels alongside ad management, rather than treating paid media in isolation.
Disruptive Advertising uses AI tools within their PPC workflow (Smart Bidding, automated rules) but does not offer Generative Engine Optimisation (GEO), Voice AI agents, custom automation builds, or LLM application development. These AI-native capabilities are exclusive to Lumo in this comparison.
Yes — Lumo can manage paid media as a standalone service. However, clients who also use Lumo for SEO and CRO typically see significantly better ROAS, as organic rankings improve Quality Scores and landing page optimisation directly reduces cost-per-conversion. We're happy to start with paid media and expand from there.
Still Deciding?
Get a Second Opinion
Running paid ads and want to know if Lumo can improve your ROAS? Book a free paid media audit — we'll analyse your current campaigns and show you where the biggest improvement opportunities are.